AIRELLUM
AIRELLUM

Airellum Studio / 001

Passpaw

A website for ordering official pet health certificates online, with a three-step process explained in illustration and an order route from the first screen.

Client

Passpaw

Sector

Pet travel

Kind

Website

Services

Websites

Live

passpaw-vite.pages.dev

The Passpaw homepage. The headline "Easy traveling with your pet abroad" sits beside an illustration of a man with a suitcase, a dog and a cat at an airport, with "Order now" and "How it works" beneath it.
Home, first screen Airellum Studio · 001

Brief

Passpaw issues the health certificates a pet needs to travel abroad. The site had one job: explain a bureaucratic service in three plain steps and get a worried owner to the order form without a detour.

The page leads with the promise and the price, then walks through the three steps, tell us where you are going, upload the vaccination record, we visit and deliver, each drawn as a small scene rather than an icon. A gallery of owners’ pets and a map of the areas served close the page, so the last thing a visitor sees is proof the service is real and near them.

Screens

Three views, recorded in the browser

Screens

Two of the three illustrated steps, "Explore the world with your pet, anywhere" and "Pet-friendly international travel, simplified", each with a short explanation beside a drawing.
How it works, steps one and two
A pale panel reading "Get your pet ready without missing a single day", with an illustration of a dog in a hat sitting in an open suitcase.
The closing call to action
A photo carousel of a curly brown-and-white puppy beside a map of the United Kingdom showing the areas served.
Owner gallery and UK coverage

Delivered

Website

Delivered

Role
Design and build of the public website, from structure and copy layout to the deployed site.
Stack
JavaScript · React · Node.js
Services
Websites

Shipped

  • Single-page marketing site with home, how it works, contact and order routes
  • Three-step illustrated explanation of the service
  • Owner gallery and a map of the UK areas served
  • Responsive layout from phone to desktop

Measured

Lighthouse 13.5.0 · passpaw-vite.pages.dev

Measured

Performance
83
Accessibility
85
Best practices
100
SEO
100

LCP 3.8 s · 1,350 kB transferred · 24 requests

Measured on 25 October 2026 · mobile emulation, live site

Lighthouse scores of the live site, taken by the studio. A score moves with the page’s content; the date says when it was read.

Walkthrough

24 s · WebM, MP4

Walkthrough

The homepage, then the first step of the order form with made-up details, recorded in the browser. Nothing is sent.Plays on request

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